What we do
We are highly specialized performers that educate through the act of entertainment. We transform brands into living, breathing beings. Like all great performers, we exercise our passion to move audiences and make memorable connections for your brand.
Sponsorship Activation
From international Olympic Games to Concerts and Entertainment Venues to MLB, NFL, NBA, PGA Tour events, etc. we leverage the benefits of sponsorship agreements to personify your brand in the presence of excited fans.
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Road Shows
Remarkable brands deserve an audience. We publicly exhibit, entertain and educate audiences with multi-city, multi-venue acts. Need a national stage, a show vehicle, a talented cast to promote your product or service? IMG LIVE will put your brand in the spotlight!
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Edutainment
Education through entertainment is what we do best. When launching a product, promotion or brand, remember that your sales force needs edutainment too. We specialize in programs that inform and excite employees, retail partners and sales reps to deliver consistently compelling brand messaging to your consumers.
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Street Marketing
When your audience is on-the-go, engage them in a memorable way with unconventional advertising. Whether it’s flash mobs, street theater, sampling troops, reverse graffiti, wild posters or a combination thereof, we create emotion and attention wherever people convene publicly.
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Product Demonstration & Sampling
Do you have a product that will sell itself? We will show you intriguing methods for putting it in people’s hands, hearts and minds. Utilizing both virtual and physical environments, we hand-deliver experiences that drive trial and purchase where people live, work, learn and buy.
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Sales Promotion & Incentives
Stimulate sales distribution channels through contests, demonstrations, incentive programs and dynamic learning. Experiential marketing has proven to make an immediate impact on sales. Let us show you how experiential marketing + incentives will motivate your sales force to move the needle.
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PR Stunts & Media Events
Press junkets, publicity campaigns, cause-related community events – we design and produce those. Outrageously staged stunts created to garner media attention and generate viral buzz? Yep. We do that too. If your goal is to show up on the evening news, then let’s get clever and have a little fun with experiential marketing.
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Environmental Design & Production
From show vehicles to fan festivals, from trade exhibits to pop-up stores, from retail displays to corporate employee events – we design and produce environments of all scope and scale for your brand experiences.
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Hospitality
Entertain guests in brand relevant and personally meaningful ways. Hospitality should be more than great food and fancy amenities. From knowledgeable friendly staff to engaging activities and design/décor, we aim to make every guest feel welcome and celebrated with unique V.I.P. experiences.
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Digital Interactives
As the lines between online and offline quickly dissolve through digital devices, we give consumers opportunities to choose the experiential medium that works best for them. Whether it’s through microsite and social media connections at LIVE events, or via online event portals, geo-tracking and adver-gaming, we offer capabilities to integrate both real and the virtual worlds into your ongoing, sustainable brand experience.
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